CUERVO ESPECIAL

Jose Cuervo is the world's largest tequila label and an iconic brand. They needed a campaign that spoke to the brand's indelible legacy. A lot of epic stories start with a Cuervo and with Kiefer Sutherland there is no exception. Like stories themselves, the campaign is designed to live in all shapes and sizes, formats and mediums.

Creativity Pick of the Day, Adweek Ad of the Day, FastCoCreate, Adweek on the print. 

We started with these little 5 second teasers.

The anthem.

Jack Bauer.